I receive messages all the time on how to choose the right foundation and what I can recommend.
There are a few key tips to remember before you become overwhelmed with endless brands, types and shades of foundations. Establish what you are looking for. Do you need full coverage? Do you need SPF? Are you acne prone? Is your skin sensitive? Are you hiding redness? Do you have mature skin? Are you covering scars?
If you are looking for fuller coverage, choose a foundation that is buildable. This means that you can overlap in certain areas that you need more coverage. Same for redness. If your redness is severe you may require a green colour corrector to neutralize the redness. Believe less is more. Especially if you are covering blemishes. Try not to go too heavy. It will accentuate your flaws even more.
Mature skin. Choose a foundation that is light. Shy away from anything too thick. The heavier the foundation, the more it will sit in fine lines and end up cracking. There are occasions where a very nice BB type cream is a better fit. Always lean on the side of less is best.
Combination skin types. More common in the winter months when we have the heat cranked indoors and bitter dry cold outside. I promise you your skin will love you by using a really good moisturizer along with night cream. Same for acne prone skin. Moisture can at times improve breakouts. Especially if you are over applying acne creams. The effects can be negative and harsh on your skin.
If you are looking for a daily wear foundation or BB cream choose something with SPF. If you are looking for a foundation for a night out or event shy away from SPF. SPF creates a flash back in photos. This can alter your skin tone making the light or flash bounce off. All my makeup for weddings and special occasion I steer clear of SPF.
When you are ‘trying out’ shades, make sure you are looking at yourself in excellent lighting. I prefer natural light. If you are indoors make sure the lighting is very good. I prefer to makeup with natural light and my ring light. If you look awesome in a ring light you will be amazing in the natural light. I refer to my ring light as the ‘ugly light’ because it is so severe with a blue cast.
You match your shade to your neck. Yes your neck. The best way to apply foundation to find a match is cover one side of your face to your neck. Do not judge the shade right away. Most people do not realize your body is going to heat up the product. Wait five minutes minimum and there you will have the true shade. The same goes for lipstick too.
If you are looking for safer skincare I recommend Beautycounter. Beautycounter has two types of foundation to choose from.
Option 1. Allure Beauty Award Winner Dew Skin Moisturizing Coverage. It is a sheer tinted moisturizer that leaves your skin feeling light and hydrated. The result is a dewy glow. Because it contains vitamin C, your skin is brighter and promotes firmer and smoother looking skin.
Option 2. Tint Skin Hydrating Foundation. Game changer when you are looking for a combination product. Blends to cover imperfections and redness. This foundation is perfect for building in areas that need that extra coverage. An awesome quality in this foundation is that it is smart with shades. You may actually find you do not require a different shade for winter and summer. It is light so does not settle in to lines, leaving you hydrated.
Beautycounter products can be purchased at www.beautycounter.com/en-ca/korenbarry